Ade in Adland (2013 - 2013)

Episode 1

The first episode of Ade in Adland journeys through the advertising archives to explore the era defining adverts that chart British people’s evolving relationship with food and drink. From tinned mince to gourmet ready meals, cheap plonk to exotic cocktails, British tastes have changed hugely over the last 60 years. These adverts reveal an explosion of choice as our palettes have become ever more sophisticated.